What’s next starts●here
BASIC® is a global branding and digital design agency building products, services, and eCommerce experiences that turn cultural values into company value.
Featured Engagements
Google
Our embedded partnership with Google is as deep as it gets. We’re the lead creative agency for Google Store and provide strategy, design, and prototyping to other divisions.
Patagonia
Ongoing partnership providing strategy, branding, experience design, and development focused on bringing their mission and offerings to consumers through brand-led programs and platforms.
Airbnb
Helping the world’s leading peer-to-peer hospitality company with creative vision, experience strategy, and execution in partnership with various departments and divisions internally at Airbnb.
Herman Miller
A co-creation partnership with our teams working side by side through shared responsibilities to reimagine the digital shopping experiences for Herman Miller, Design Within Reach, and Hay.
Featured News
Tomorrow Starts Today: BASIC® Joins Dept to Expand Globally
Press 11.18.20Design Within Reach and BASIC® Capture the Experience of the Showroom with a Bespoke eCommerce Platform
Work 07.13.20Figma Selects BASIC® as Preferred Agency Partner
Press 10.12.20Introducing B®/GOOD, BASIC’s Initiative for Youth Outreach and Community Impact
Press 11.12.20Desktop Metal and BASIC® Bring 3D Printing to the Forefront
Work 08.03.20